Last Thursday saw the launch of Beyoncé and Topshop's latest venture, Ivy Park.
Ivy Park - logo t-shirt |
"IVY PARK IS MERGING FASHION-LED DESIGN WITH
TECHNICAL INNOVATION. CREATING A NEW KIND OF PERFORMANCE WEAR: MODERN
ESSENTIALS FOR BOTH ON AND OFF THE FIELD."
Watch the full video ...
The
collection features bold bring colours, but has a mostly monochromatic feel to
it. From, the baseball caps, to the sports bras, and casual parkas, there is
something for everyone. Whether in ‘on or off the field’.